Best Books for Small Business Owners
Books on my very own bookshelf
As a small business owner we wear so many hats. Head of: Finance, Design, Marketing, HR, you get the message. So we always need to expand on our knowledge. The books I’m suggesting here are good books to have on your shelf to refer to and help with your business. Let me know if they do help.
Show Your Work!: 10 Ways to Share Your Creativity and Get Discovered by Austin Kleon
We all need to show our work - Austin will help you get out of your comfort zone and show your work.
You can get your copy here.
Why Fonts Matter: a multisensory analysis of typography and its influence from graphic designer and academic by Sarah Hyndman
Fonts do matter. Take a look around you at packaging, newspapers - anything, the fonts used professionally have been considered.
Take a look at the book on why they really matter in your marketing designs.
The Best 90 Days Ever: How 10-minute marketing can transform your business one day at a time by Hannah Isted
Content DNA: Using consistency and congruence to be the same shape everywhere by John Espirian
This book will help you to create your own content and be consistent across the many platforms out there.
Have a look and get your copy here.
Hype Yourself: A no-nonsense PR toolkit for small businesses by Lucy Werner
One of my favourite people who champions small businesses. You need to hype yourself and understand that PR is not only speaking to local newspapers.
Get her book here.
Lucy has a Substack where you can get golden nuggets of ideas to inject into your business in her ‘Hype Yourself’ newsletter that I also recommend - in fact I tell most people starting up in business to read it here.
These recommendations are my own. This post contains affiliate links to Bookshop.org. This means I will receive a few pennies if you purchase using this link. I only suggest things I know work and I like.